Posts Tagged ‘ Book Reviews ’

Now that we’re at the end of the year, it’s a great time to plan your publicity for 2008. With all the talk about the immediacy of a story, and the unbelievable speed that news pieces make it onto TV and radio, we often forget that for most media, lead times are crucial. Lead times...
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Between 1978 and 1996 Charlotte MacLeod published ten Peter Shandy novels, all of them wild, wacky and witty. Her characters range from the straight laced to the totally demented. Her plots are frequently laugh out loud funny. If you like unconventional mysteries that are well written I suggest that you try this series. In...
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In this article you will learn the importance of knowing your customers name and the positive impact that it has when conducting business. Whether you greet your customers personally or on the phone it’s always a good idea to know them by their name. If you don’t know their name, simply ask them. You...
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I have mixed emotions about this book. I enjoyed it a lot, much of the action takes place at the hight of the Cold War which is a period of history that I have a big interest in, the writing quality is superb, the author clearly knows his profession, and how to utilize the...
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The medical term known as Post Traumatic Stress Disorder (PTSD) came to the forefront following the Vietnam conflict. Soldiers returned home mentally scarred by the ravages of war. Lives were forever changed. PTSD is nothing new, and certainly has been around since man started to have their first battles, but has only recently been...
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In His Own Time is a work of non fiction and explores the remarkable story of Rhonda “Faye” Baker. A gifted athlete, from a family of gifted athletes, who in October 2000 experienced a life changing event, and one that I would wish on no one. While on a church excursion the 12 passenger...
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Oops, it wasn’t until I had had read almost the entire book that I discovered that this was fiction and not biographical! This story is so well constructed it is impossible to tell fact from fiction. The characters are life-like, and they are crafted with a skill and panache that one rarely finds in...
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“Do you know your customers voice?” In this article you will learn the importance of knowing your customers voice and the positive impact that it has when conducting business. Whether you greet your customers personally or on the phone it’s always a good idea to know them by their voice. If you don’t know...
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2008 was a rich year for really great books. Most of you that know me know that I refuse point blank to step into a Book Store, the books found inside such dens of iniquity are either over edited, under achieving New York Times Bestsellers or their fellow siblings from the giant Wal-Mart publishing...
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Over the last years the number of globalization books has increased steadily. What is globalization? is the question being asked frequently. Some think at first of the economic globalization or the business globalization. Others have a more political view; others think Internet first and so on. So, what is globalization? Globalization books will give...
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